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<span style="color: #c9c8d4; font-family: InterVariable, -apple-system, 'system-ui', 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; font-size: 13.995px; white-space-collapse: preserve; background-color: rgba(50, 50, 61, 0.25);">I am an enthusiast who enjoys online digital and offline world. I like to help customers thrieve to digital greatness.</span>

Volvo – Market Launch of XC40

THE CLIENT

Volvo 

THE BACKGROUND

I supported Volvo with the model launch of the XC40 in the German market. This included both campaign development and the planning of digital CRM measures in the context of launch events.

MY ROLE / TASK

  • Lead concept developer
  • Creation of the detailed conception of model pages
  • Planning the customer journey for the implementation of launch events
  • Development of a CRM program for the launch of the XC40
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